With this free tool, provided by Localscope, you can calculate the costs & budget needed for your ads in Google, the projected leads and sales per month and the ROI/ROAS from your Google Ad Campaigns.
Google Ads, formerly known as Google AdWords, is an online advertising platform developed by Google. It enables businesses and advertisers to create and display targeted advertisements on Google's search engine and its advertising network. Google Ads operates on a pay-per-click (PPC) model, where advertisers bid on specific keywords relevant to their products or services. These ads can appear as text-based search ads, display ads, video ads, or even app install ads. With Google Ads, advertisers can reach a vast audience of potential customers who are actively searching for products or services related to their offerings. The platform offers various targeting options, allowing advertisers to refine their audience based on location, demographics, interests, and more. Google Ads provides valuable analytics and tracking tools, enabling advertisers to measure the effectiveness of their campaigns and make data-driven decisions. It has become a popular and powerful advertising tool for businesses of all sizes, helping them reach their target audience and drive traffic, leads, and sales.